TRUE VET VALUE
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For Partners

3 partner types ยท Updated August 2026
Why partner with True Vet Value

True Vet Value builds the education layer veterans actually read, then licenses you the calculator that turns that reading into a verified contact on your own property. You embed the widget. Your visitors run their own numbers. Every lead the widget captures belongs to you.

Pick the partner type that matches your book of business.

01 / Lenders

Mortgage Lenders

Lenders specializing in VA loans guide veterans through the financing process, ensuring they maximize their earned benefits for long-term stability and security.
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02 / Advisors

Financial Advisors

Financial advisors provide specialized guidance to help veterans navigate investments, retirement planning, and wealth management, ensuring long-term financial stability and security.
Open
03 / Agents

Insurance Agents

Insurance agents provide tailored guidance on life, health, and disability policies, helping veterans secure the coverage needed for long-term stability and peace of mind.
Open
How the widget works

Three moves, then it runs itself

01

Drop the embed

One div and one script tag on any page you control. No framework, no build step, no plugin required.
02

The veteran runs the numbers

Outputs derive only from inputs the veteran controls. No rates, no APRs, no premium quotes, no recommendation.
03

The lead is yours

Contact detail, tier, and the full veteran report land in your dashboard on your tenant. We never resell it.
The canonical snippet

Two lines of markup

<div data-tvv-calc data-key="pk_live_YOUR_KEY_HERE"></div>
<script async src="https://embed.truevetvalue.com/v1/loader.js"></script>
Works on raw HTML, WordPress, Webflow, Squarespace, and Wix. Load the script once per page, even if you place multiple calculators.
Pricing

Ten dollars a month, then you only pay for what you unlock

$10
Widget license, monthly per tenant. No setup fee, no minimum, no revenue share.
$50
Verified Interested
Contact verified, ran a rated calculation, and engaged with the report.
$30
Verified Unsure
Contact verified, but the path or engagement signal is softer.
$20
Unknown
Captured through a guide path with limited attribute data.
This is not a quality ladder. All three are real leads from real people on your site. The tier reflects how much is known about the person, which is what the price is attached to.
Compliance posture

Embedding the widget does not change your regulatory posture

Your data, your leads

Every capture writes to your tenant. True Vet Value never resells, syndicates, or brokers a lead to anyone.

No payment tied to settlement

A flat license fee plus per-unlock usage. No referral fee is paid or received and no percentage of closed business changes hands.

Nothing that reads as a term

Calculators display no rates or APRs. Insurance-oriented outputs return a coverage need figure, never a price.

Keys locked to your domains

Publishable keys are safe in public HTML because they only mount on domains you have authorized. Rotate or revoke at any time.
Read the compliance docs

Put the calculator on your site

Beta partners get onboarding support and a locked license rate.