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TRUE VET VALUE
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Founding beta · limited seats per vertical

Test it on your own site. Keep the price for life.

The beta is a working widget on your domain, a console you can put on your phone, and real veterans running real numbers. Not a demo, not a walkthrough. You tell us what breaks, we fix it, your pricing never moves.

Request a seat

Locked pricing · Onboarding call · Direct line · No card to start

What a founding seat includes

Five terms. None of them move.

No card to start. The license bills when your key goes live, and it is month to month from there.

TVV never shows a rate, an APR or a premium. The widget returns an estimate with the disclaimer on every figure, so nothing on your page becomes a quote.

License
$10 per month, locked for life.
Unlocks
$50 Verified Interested, $30 Verified Unsure, $20 Unknown. Locked for life.
Setup
A call, your key, your domain, done.
Feedback
A direct line. What you report gets built.
Exit
Month to month. Leave whenever, keep nothing owed.

How it works

From your page to your phone in five moves.

Nothing here needs you at your desk. The veteran drives, we verify, the console fills. You show up when a lead is worth unlocking.

01Yours

Install

Paste two lines of markup on any page you control. Authorize your domain in the console. The widget mounts, configured for your vertical, and nothing else on your page changes.

02The veteran's

The veteran runs it

Rating, dependents, the numbers they already know. The calculator returns their figure with the estimate disclaimer, and they get a PDF of their own numbers by email.

03Ours

Verification

They enter a phone. We verify it at the carrier before anything reaches your console. No verified phone, no lead, no charge.

04Yours

It lands, masked

Contact, tier and report land in your console on your tenant. Name and number are masked. Tier 01 means they downloaded the report; that is the signal, not a score we made up.

05Yours

You unlock, or not

Unlock what fits your book. Leave the rest. A locked lead costs nothing and is never sold to anyone else.

The standard

These are veterans. Their data does not go to anyone sneaky.

That includes a partner who breaks the rules below. A seat in the beta is a seat you can lose, and we would rather have eleven partners who get it than a hundred who do not.

You agree to
  • Hold the license your vertical requires, in good standing, in every state you contact a veteran from.
  • Put the widget only on a domain you own. Keys are locked to it and we check.
  • Contact a veteran about what they asked about. An unlock is not permission to add them to a drip.
  • Never resell, share, upload or sync a veteran's data to any third party lead system, CRM marketplace or list.
  • Delete a veteran's data within 30 days when they ask you, or when we ask on their behalf.
  • Leave the estimate disclaimer intact and never place a rate, APR, quote or premium next to the widget.
  • Tell us within 72 hours if you think a key, an account or a lead was exposed.
We hold ourselves to
  • We never sell, syndicate or broker a lead. There is no second buyer and no mechanism to make one.
  • Every capture writes to your tenant only. No partner can see another partner's leads.
  • Contact is masked until you unlock. Leave it locked and nobody, including us, uses it for anything.
  • A veteran can ask us what a partner holds on them and we will tell them, and tell you.
  • You can rotate or revoke a key any time from the console. We can too, and we will say why.
  • We publish what we log. If a metric on this page is tracked, it is listed on the privacy page.
None of this is legal advice. The paperwork is the binding version.

Request a seat

Tell us your vertical and the domain it lives on.

We read every request and reply within two business days. If your vertical is full for the beta, we say so and hold your place for the next round at the same price.

No card to start. The license bills when your key goes live, and it is month to month.

The Partner Bulletin

The partner email. Widget releases, console changes, figures file updates and scheduled maintenance, sent only when something ships. Tick the box in the form to get it. It is separate from the SITREP, which is the veteran briefing.

True Vet Value is an educational publisher and software provider. We are not a lender, mortgage broker, insurance producer or investment adviser. Not affiliated with or endorsed by the U.S. Department of Veterans Affairs.